Film makers can choose to place shots in any particular order to create a smooth transition from one frame to another. When two consecutive shots are matched in terms of the way they look this is called a graphic Match/Match Cut. The images doesn't have to be identically the same, however, it can have similar patterns of light and dark colours, or the same positioning of the figures in the shot. The director can choose to present a totally contrasting shot to achieve a different effect. Examples of a graphic Match are shown below:
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